Our clients typically have an online platform that customers/users/members sign into. They may be B2B or B2C focussed businesses. Typically the nature of the interaction between the customer and the company is longer than a single transaction – we help clients build relationships with their customers and enable them to nurture them. We love SaaS businesses, especially and are very experienced in helping to set up pricing and business models and help clients integrate those models into their systems.
Audrey Melnik is the Founder and CEO at Funnel Ventures. A startup founder and consultant with more than 20 years experience in technology and startups, she is the creator of the Customer Journey Optimization methodology.