Accelerate your Startup’s velocity
Empower your team to increase conversions and customer value, without developer involvement
Welcome to Funnel Ventures!
Having founded startups previously, we’ve seen first hand the challenges that can limit the potential of a startup. So we devised a methodology to fix that. We work with clients in 3 month projects to focus on specific areas of concern, based on these phases of the Customer Funnel:
Want to learn more about Customer Journey Optimization?
Boost your Team’s Productivity
When most growth initiatives rely on time from your development team, you’ve got a bottleneck that limits your company’s growth.
Our methodology re-balances your team’s tasks so your non-technical team members can move fast without developer involvement.
Complete View of a Customer
Our approach consolidates all Customer profile information and behavior together, and surfaces this data into tools you can use to create personalized journeys.
Fix your Marketing Stack
With all the tools out there it can be a daunting task to choose and implement the right tools for your business. We take the headache out of this process, leveraging our knowledge of tools and best of breed practices.
We’ll also suggest tools that you didn’t know existed, replacing key development work and freeing your development team to focus on core product work.
Upgrade your Analytics
Without all the right data available at your fingertips, you can’t make the best decisions to optimize your funnels.
We’ll set up your dashboards so you are equipped with all the data you need.
Customer Feedback
What our awesome clients have to say about us
With minimal guidance, Funnel Ventures was able to quickly grasp the complexity of our business and develop thorough recommendations for our tools and processes to help us optimize our Customer Outreach. We were impressed by the creative options they suggested that went beyond the scope of the engagement. We look forward to continuing to work with them.
Funnel Ventures was fabulous as a partner and trusted advisor. We really benefited from their insight as an impartial third party subject matter expert to look at our business through their lens. Their strategic and technical knowledge was first class and we were simply outpaced by the amount of valuable recommendations they provided!
FAQs
We believe there are plenty of products out there – in fact there are too many for most people to navigate. So we don’t offer a product, rather we help companies choose the best set of tools that work for their business, factoring in their current set of tools, the nature of their needs and how that plays out with the pricing of each tool.
Our clients typically have an online platform that customers/users/members sign into. They may be B2B or B2C focussed businesses. Typically the nature of the interaction between the customer and the company is longer than a single transaction – we help clients build relationships with their customers and enable them to nurture them. We love SaaS businesses, especially and are very experienced in helping to set up pricing and business models and help clients integrate those models into their systems.
Together, we decide on 2 stages of the Customer funnel to focus on from:
- Discovery
- Familiary
- Trial
- Support
- Purchase
- Upsell
- Retain
- Refer
Then we identify several metrics we want to focus on improving and which of your products/funnels we will focus on.